No one gets the job without any preparation these days, especially those in the marketing industry, as some of their interview questions can be a bit tough.
As well as having previous marketing experience the interviewer is looking for a well-rounded person.
- What is the difference between the Onlineand the Offline Marketing?
- Talk to me about aboveand below the fold
- What is your previous marketing experience? What were your targets?
- What Blogs do you follow?
- What Social Media would you use for this business and why?
- What is the difference between theweb and social mediamarketing?
- What is Content Marketing?
- What would be your strategy to create ad copies?
- What do you know about SEO?
- What is the difference between the “On-Page” and “Off-Page” optimisation?
- How would you describe “White Hat” and “Black Hat” SEO?
- What were the last changes in Google Algorithms?
- What tools would you use to track your rankings?
- What is PR (as an SEO term)?
- What is a backlink and what would you need it for?
- What is PPC?
- Talk about your experience with Google advertising campaigns.
- How would you improve your quality index?
- What were your previous marketing targets? Did you reach them? If yes how?
- How are you with working on a marketing campaign under a budget?